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2. Use iPads in your stores … cautiously. Yes, iPads can be a great tool for retailers. Some have used use them as mobile catalogs, others to equip sales associates with them to gather customer data and still others as portable cash registers. The iPad can even be used to allow in-store shoppers to view merchandise and place orders. But a key takeaway from several sessions this week was to think carefully before implementing them into your retail operations.
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- People:
- Van Baker
- Places:
- San Francisco
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