Editor’s Take: A Take on Acquisitions of All Kinds

Years ago, an editorial director at a company I once worked for said something I’ll never forget: “I love getting hate mail, and hate getting complimentary mail.” I’d have welcomed “hate” mail about our chart, but that’s never our intent here. This chart doesn’t set out to tell you who are the biggest and therefore the “best” multichannel marketers. It shows those that have grown the key element of their companies — the 12-month housefile — the fastest over the past year. There are catalogers of all sizes on this chart. But if you’re in the market for acquisitions, chances are you’re looking for smaller, faster-growing companies than larger, shrinking ones.