On the Web: Supersize Me
Want to double your bottom line? Increase average order size by just 10 percent
6. Product Ratings and Reviews: Many studies have shown that shoppers are significantly more likely to buy a product that other shoppers have given positive ratings — about a 40 percent boost over unrated products. You can make cross-selling more effective by displaying product ratings with them. PowerReviews recently came out with an "Express" product that allows small to midsize merchants to get this feature on their sites for as low as $80/month.
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