Inaccurate Insults
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I know I’m preaching to the choir here. As catalogers, your ability to rent/exchange lists and participate in co-op databases — in short, your ability to smartly prospect — is the lifeblood of your business. It’s what keeps you and your employees working. Indeed, it’s what keeps our economy working. To spew venom at the people who do that is startingly short-sighted.
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- Direct Marketing Association
Reported Donna Loyle
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