Inaccurate Insults

Then when I got home, I found a teetering stack of direct mail, (which in general I find better targeted and therefore relevant to my life). So, I share some of America’s frustration.

But to call all direct marketers derogatory names is unfair and even cruel. And I’m particularly disappointed in my reporter colleague from the newspaper. Those in the consumer press frequently point fingers at us in the trade media and say that our coverage of our respective industries is unduly biased. And yet it appears that Mr. McKay may need to adopt a more balanced outlook himself.