Catalog Co-ops Come of Age
In a Tough List Market, Catalogers Are Turning to the Co-op Databases for Prospecting
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For 2003, more catalogers may increase their reliance on the co-ops as an alternative list source, Belardi forecasts, “especially if each of these databases continues to grow and add members, and if they provide a high level of service and support to their customers.”
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- Companies:
- Abacus
- ALC
- Crutchfield
- NextAction
Alicia Orr Suman
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