In-Store Pickups of Online Orders Increase
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* Merchants have more designated pickup counters (45 percent vs. 28 percent last year).
Customer Communication Ebbs
But as services at stores have improved to accommodate in-store pickups, communication to keep customers well-informed has weakened. Consider the following findings:
* Order process notifications that merchandise is ready to be picked up decreased to 52 percent, compared to 61 percent last year;
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