Down-home Digital
In-house digital photography and prepress make Reiman Publications’ Country Store catalog the picture of pastoral production
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Technology Selection
Company executives had been considering a move to digital
photography for a while, but they waited until the technology had improved.
“We tested systems as far back as five or six years ago, but we were never quite satisfied with the quality of the technology,” remembers Mike Sloane, vice president of prepress operations at Reiman. “It was the latest chip factor that put us over the top—knowing we could get quality using one- or multishot photography.”
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Dawn Greenlaw
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