Digital Photography Shortens Production Cycle

“In comparing the images on the press sheets, it was found that the digital photos actually had fewer defects than the scanned images,” writes the study’s authors, Gregory Bassinger, GATF’s manager of process controls, and Deanne Gentile, information officer for GATF’s Technical Information Group.

Interestingly, the study found that catalog pages were the primary printed product for which digital photography is being used, followed by direct-mail pieces, Web site images and brochures.