Branding: The Integrated Shopper

Pottery Barn
Romantic afternoon light streams through the windows. Your gin and tonic is refreshing and cool in your hand. You hear Daisy’s voice, follow it into the room, but she’s just left. You’re seaside on a working vacation, and above all, you’re in America. Sounds like “The Great Gatsby,” but you’re flipping through a Pottery Barn catalog.