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September 1, 2009

Branding: The Integrated Shopper

How well do three home decor marketers cross channels?

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Brent Niemuth and George Hague are vice presidents at J. Schmid & Assoc. Inc., a multichannel design and marketing firm (BrentN@JSchmid.com, GeorgeH@JSchmid.com).

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Companies:
Crate & Barrel
Pottery Barn Bed & Bath
Restoration Hardware

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