Profile of Success: Best in Show
How Suzanne Vlietstra’s customer knowledge has put Hobby Horse Clothing in the winner’s circle
A teen sensation of sorts, Vlietstra incorporated her company in 1987, while still in high school. She mailed the first catalogs in 1991.
Today, Hobby Horse sells products through its catalog and Web site as well as through 130 retail stores and wholesale outlets, garnering more than $2 million in annual sales.
- People:
- Joe Keenan
- Suzanne Vlietstra
- Places:
- Western
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