How Spiegel Recovered

Although Weiland says he's gotten "positive vibes" on the revived Spiegel catalog to this point, he adds, "If I had any concerns, it would be how distinctive a brand Spiegel is compared to Newport."

But as Madonna points out, "when you're on the verge of liquidation [as Spiegel catalog was], everything that's fundamental to survival" must be reevaluated and taken from the ground up.