Profile: Building a Catalog From the Ground Up

WHAT ABOUT THE BUSINESS APPEALS TO HER: “I wanted to build a company, not just a store,” she says. “I love the diversity of the responsibilities of owning a catalog. You’re not doing the same thing every day. There’s always a new focus; I never know how my day is going to shape up. I’m a consummate multitasker, so it’s perfectly suited for my personality.”