How to Select a Digital Content Management System

DCM systems fill the gap between information systems and publishing capabilities, leveraging company-wide information assets and enabling business objectives to drive targeted communications through a variety of publishing channels.

Today’s DCM products generally are tightly integrated with commonly used desktop publishing applications such as QuarkXPress, which is used by many catalog designers. This integration effectively turbo-charges traditional paper-based publishing workflows by allowing users to extract assets from the system, place them in documents and then manage the document itself as an asset.