How Warby Parker is Bringing Customers Back to Brick-and-Mortar in 2014
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"Stores and malls can't survive when they're just a destination," he said. "The amount you're going to spend is so limited."
On a panel with the brand president of Nordstrom Inc., Blake Nordstrom, fashion designer Rebecca Minkoff and the founder of Sprinkles Cupcakes, Caruso noted that one of the key elements to creating customer loyalty and trust is personalization, and how brick-and-mortar will thrive in the 21st century.
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