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Joe Keenan
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As a result of the recent spate of high-profile data breaches at retailers such as Target, Neiman Marcus and others, compromising credit and debit card and other personally identifiable information for hundreds of millions of consumers in the process, data security has become priority No. 1 for many retailers in 2014. And for good reason: The consequences of suffering a data breach are numerous, and none of them are positive — consumer mistrust, a drop in traffic and a decrease in sales, to name just a few.
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- Companies:
- Target
- People:
- Chris Strand
E
Joe Keenan
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Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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