How to Profitably Use Mini Catalogs, Solos and Flyers
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An advantage business-to-business (b-to-b) catalogers have over consumer catalogers is their knowledge of purchasing motivators, industry-wide purchasing patterns and product life cycles. Think about it: Customers in certain industries buy during specific times of the year, while others buy replacement products, product upgrades and product improvements all year long.
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- Companies:
- J. Schmid & Assoc.
Gina Valentino
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