How to Offset Postage and Paper Increases

I’m often shocked by how many catalogers — companies that are producing fairly significant volumes of pages — don’t have an auto-pricing tool. All you need to do is put in a wrong price once, and you’ll pay for it in spades.

CS: Is your company participating in, or does it have plans to participate in, any commingling opportunities or pool shipping to help further offset rising costs in paper and postage?
Ciavola: To get the product from printer to post office, we do several things. Depending on the job, and depending on the supplier, sometimes the printer hauls the freight for us, and in some cases it doesn’t. We use third-party freight companies. So we both ‘direct-truck’ and use consolidated trucking.