How Mobile is Changing SEO

Finally, Do the Work
If there were any question about how to prioritize resources, perhaps Google's vote will convince merchants that the time has come to meet the needs of your mobile customers. They're on the move, and you need to put some work in to keep up with them.

Ken Burke is the founder and executive chairman of MarketLive, an on-demand e-commerce platform and solutions provider. Ken can be reached at ken@marketlive.com.