How to Make Online Gift Buying a Cinch for Any Occasion

Attractive images also help gift shoppers decide if a product is right for the recipient. Offer easy ways for shoppers to see a product even before they get to the product page. You can use quick-view windows that pop up when visitors mouse over a search result (these windows can include a photo plus a short description) or a video icon next to the search result that gives them an up-close view more easily.