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Terry Costa
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Outside of gift finders, you can also use a well-thought-out series of refinements, tailored to your product selection. In addition to the choices you might include in a gift finder as mentioned above, refinements for color, stock availability and type of recipient all help keep the gift search from being too overwhelming. In fact, many online retailers add a "Gifts" tab to the top-level navigation menu on their site, letting shoppers head there first to start their search.
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- SLI Systems
Terry Costa
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