Customer Retention Tactics From Lands’ End, Home Depot, ProFlowers

Nitin Bhaskaran, senior manager of online product management at The Home Depot, who joined Norpel on the panel, agreed that great customer service is the best retention tool out there.

"We're succeeding in customer retention by doing the basics right," Bhaskaran said. "We give our customer an A-star experience every time they shop with us."