Keeping Up With Growth
How information systems laid the groundwork for J. Jill’s new e-commerce and retail initiatives
A year later, J. Jill’s target audience of affluent women has made significant inroads on the Web, and J. Jill’s back-end system was already prepared to serve them with the adoption of CommercialWare’s Mozart application in July 1998. While J. Jill choose Mozart for its order-taking and fulfillment strengths, the software has integrated e-commerce capabilities.
- Companies:
- J. Jill
- Pitney Bowes
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