
By
Joe Keenan
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ROI: How do you see the blurring of lines between online and offline impacting retailers?
ES: Retailers will have to become savvier in how they set up their brick-and-mortar locations and online storefronts. As the lines become more and more blurred, retailers will need to make sure their strategies are truly omnichannel.
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- People:
- Ali Asaria
- Ethan Song
- Places:
- Toronto

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