Playing Fair
Blue over unfair trade practices, four former Lands’ End-ers last year embarked on a mission to rewrite apparel sourcing rules with their startup, Fair Indigo. Bill Bass and his colleagues explain how they’ve fared so far.
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Paul Miller
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“You take a level of management out so more dollars come out of the factory,” Bass explains. “The workers/owners vote on how much bonus they want to pay themselves vs. reinvesting in machinery.”
As a result, Fair Indigo’s cost of goods is only 10 percent greater than comparable cataloger/retailer costs. But that doesn’t mean the company passes along those extra costs to its customers. “A lot of people took pay cuts to come here,” Bass says, himself included. “If what spins your wheels is flying places first-class, you won’t have fun here.”
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Paul Miller
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