By
Diane Berry
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It's hard to believe, but the holiday shopping season is winding down. While previously this may have meant braving the crowds and lines at the mall starting on Black Friday, more consumers are embracing the comfort and ease of online shopping. During the 2013 holiday shopping season (November and December), U.S. e-commerce sales reached $46.55 billion, accounting for 23.5 percent of total sales. This year figures to be no different. Consumers are increasingly shopping online for sales instead of rushing out to stores. In fact, online prices were forecast to hit rock bottom on Thanksgiving Day, with an average discount of 24 percent. Cyber Monday is expected to rake in $1,735 million, with the average shopper spending $124.82.
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