How to Deal With Challenging Vendors

How to cope?

Ask your printer to fax you live catalog samples when they’re being ink-jetted. Ask to see a cover, a back cover and—if you’re ink-jetting an order form—the order form. When you get this fax, confirm the following:

• it’s the proper catalog version;

• all the components of the ink-jetting are present (for example, I once got such a proof with no bar code); and