How to Deal With Negative Customer Reviews

Remember what your mother said: If you can’t say something nice, don’t say anything at all. If other people post personal attacks, take the high road. Never sink to their level.

Most importantly, rally the troops. Encourage friends and satisfied customers or clients to post positive reviews. (Ideally, this happens long before the first negative posting happens. But in the real world, do it as soon as you can if you didn’t get there before a negative posting occurred.)