Cut Costs and Keep Creative
How creative and inexpensive catalogs can live happily ever after with postal reform
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Dawn Flook
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Typically accounting for more than half of a printed project’s cost, paper is the first area you should examine for budget cutting. The touch, feel and brightness of your paper are significant indicators to customers about the quality of your product and your company, so any changes should be discrete and virtually undetectable.
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Dawn Flook
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