Develop Responsible E-mail Campaigns

- sending e-mails through open relays.

The law also mandates that commercial e-mails contain:

- a functioning return e-mail address that enables recipients to opt-out of future e-mails from the sender (sources listed in “For More Info” on pg. 38 can offer more specifics on this particular provision);

- the postal address of the sender (a P.O. box or mail drop won’t do); and