How Cloud-Based Payment Platforms Are Changing the Way Retailers Do Business

A retailer's primary concern should center on customer experience, marketability, increasing sales and reducing costs. Payments should be an afterthought for merchants, but they've long been a bottleneck, impacting the ability to grow market share and causing missed revenue opportunities.

Historically, the payments ecosystem has been disjointed and time intensive, creating tremendous operational inefficiencies. With so much riding on payment performance, merchants are seeking simpler, streamlined payments solutions that can accommodate geographic growth and new demands to adapt quickly and seamlessly to the constantly evolving retail landscape.