Strike While the Fed Dollars are Hot
How to cash in on the government’s end-of-fiscal-year spending frenzy
In all of your advertising material, include the GSA SmartPay logo. You can download this from the GSA Web site, www.gsa.gov/smartpay. There are no fees or restrictions for using the logo. Place the logo wherever you post the credit cards you accept.
Plan your circulation strategy around the FYs. For state and local governments, mail more frequently between March and June. For federal mailings, mail at least monthly from June to September.
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