How to Boost Sales Through Cross-Selling and Upselling, Part 2 of 2
7. Cross-sell at a reasonable price range. “I’m not going to try and cross-sell a $1,200 grinder on a $7 coffee bag purchase,” Dell’ Arciprete said. Make it a logical progression.
Upselling Downfalls
There are potential pitfalls to upselling if it isn’t done properly, Dell’ Arciprete cautioned. They include the following:
- People:
- Boca Java
- Joe Keenan
- Places:
- Washington D.C.
Related Content
Comments
