How to Achieve Great Color Every Time (1,549 words)

"That orange looks dull. Fix it!": The Basic Principles of Color Reproduction

Every device that perceives or reproduces color has a built-in "color space." This is the range of colors that the particular device can reproduce. The most important device is the human eye, because any "color" outside human perception is irrelevant. Where print jobs get into trouble is in the difference between the color space of the art director's computer monitor and that of the printing press.