How to Achieve Great Color Every Time (1,549 words)
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Catalogers also have responsibilities within this partnership. For example, they must provide color proofs to ensure that these proofs are an accurate representation of how the job is likely to print. This presumes the customer is familiar with color web offset printing and its limitations; there are limits to the colors that can reproduce on a press. And the cataloger must be aware that their choice of paper has a major effect on the appearance of the finished job.
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