Honesty as the Best Shipping Policy

The Baker’s Catalogue, based in Norwich, VT, sells flour, yeast, baking utensils, cookbooks, salts, sugars and other baking essentials. Many of its products are in lower price points, such as five-pound bags of bread flour for $3.50 each. Undoubtedly, telling a customer who wants to buy a pound of wheat gluten for $3.95 that you’re going to charge a $10 shipping fee is bound to make him or her think twice about the purchase.