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If you don’t have time to implement rewrites, have a third party create a real-time proxy of your site to fix spider-choking structural issues, such as complex dynamic URLs, JavaScript-based links, frames and flash navigation. Some proxy technologies, such as GravityStream, can be used as a search engine optimization test-bed for rapid-fire interactive testing, allowing quick revisions to title tags, body copy, navigation and anchor text, all during an IT lockdown.
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- Companies:
- Yahoo! Search Marketing
Stephan Spencer
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