Help Your Customers Find You in Cyberspace

If you don’t already have a blog, start one. Depending on where it’s hosted and how quickly it garners links, expect it to get picked up in the search engines and ranking within weeks.

3. Woo Bloggers

Bloggers are a powerful force on the Internet. They help build brands, start trends and wreak havoc on reputations. Consider initiatives that will generate some positive buzz in the blogosphere.