Harley-Davidson's Retail Traffic Builers (1,171 words)

Dealers choose products to showcase on the bind-in, and may even include their own sale prices on these items. These items are only found in the custom catalogs.

The holiday custom catalog presents gifts of interest to Harley-lovers such as a H.O.G. Bank (piggie bank), chocolates and a pewter reproduction of the first Harley-Davidson motorcycle. Again, dealers customize the product selection on the half-page flap.