Guest View: Search Expert, Blogger Extraordinaire Posts 9 Prognostications About Your Future

In months, 50 million people opted out of telemarketing, and Congress quickly passed the Do Not Call Registry in 2003. A similar thing happened to e-mail with CAN-SPAM.

If you don’t think the same thing could happen to unsolicited catalog mailings, your head is in the sand. How will your business attract new customers when you can no longer mail prospects?