Guest View: Search Expert, Blogger Extraordinaire Posts 9 Prognostications About Your Future

The availability of detailed, predictive data is soaring, and the cost of computing is plummeting. That helps us. And, from a total energy footprint, direct selling may be more environmentally friendly than traditional retail.

I’m seriously concerned that the traditional cataloging model may not survive. I’m simultaneously bullish about the “new” direct marketing. The future belongs to the brands and business models that evolve fastest. Are you ready?