Great Customer Service Starts with Great CSRs

3 Steps to Getting the Best from Your CSRs

Here are three tips from Frank Fuhrman of DialAmerica Marketing to ensure CSRs provide good customer service on the phone:

1. The first place to start is with the CSR selection process. By focusing on the needs and expectations of your prospective customers, you can determine the key attributes that you will need to look for in potential CSRs. In addition, determine if any special background or skills (e.g., industry knowledge, sales acumen, etc.) might enhance the contact experience. Then find the best-qualified people to meet the profile you have created.