E-Commerce Insights: 7 Ways to Find New Customers Online
Going broke prospecting offline? Web alternatives can help
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Online marketing activities produce a cacophony of statistics: E-mail screams with information about open and clickthrough rates. Paid search demands that you focus on deliverability and clickthrough rates. Search engine optimization hounds you to build inbound links.
The daily stream of numbers can be deafening, leaving you unsure of what to pay attention to. Yet the most important metric for the success of your online business lies quietly behind all this data.
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Larry Kavanagh
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