Special Report: Go for the Green

Managing Sustainability
As companies start to focus on sustainability, initiatives must be implemented and managed just like any other business program. Most of the survey respondents have full-time sustainability teams, which have been increasing in size to keep pace with the growing breadth of responsibilities. This growth can, in part, be attributed to the primary benefits that respondents perceive as derived from their sustainability programs, namely cost reduction, brand enhancement and risk management. However, despite the gain in staff, sustainability budgets remain the same for most retailers.