Ask the Right Questions to Get Your Metrics Positioned
Create value via EBITDA and brand strength
● Help prepare your yearly mail plan and individual segment circ levels;
● Set and meet the EBITDA objectives of your strategic plan; and
● Ensure that when the timing is right, you’re positioned to raise capital, sell equity or cash out.
Larry West is president of West Cos., a New York-based valuations and acquisitions consulting firm. You can reach him at dmgrowth@yahoo.com.
- Companies:
- West Companies Inc.
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