Ask the Right Questions to Get Your Metrics Positioned
Create value via EBITDA and brand strength
Q2. Has your 12-month buyer file been growing at least 4 percent per year? If not, why?
Q3. Can you prospect at, or above, a breakeven defined as contribution to fixed expense as equal to zero? In only your primary season? Or during your off-season for your best lists? In both co-op databases and regular rental names?
- Companies:
- West Companies Inc.
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