Get the Most for Your Copywriting Dollar

1. Know what you'd like to achieve and be up-front about your budget. Vague or too many ideas dilute the process and end up costing you money as the copywriter spends valuable time trying to pin down the main idea. Give specifics to the copywriter. Are you looking to rewrite and freshen your web copy? Create a flier to generate sales leads? Or write a press release to announce an exciting new product?