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Customer Retention

October 1, 2011

Prospecting: GameStop Powers Up With Loyalty Rewards Program

By Meredith Cunningham

Facebook Facebook Twitter Twitter LinkedIn LinkedIn GameStop'<%2Fa>s%20loyalty%20program,%20PowerUp%20Rewards,%20has%20hit%20the%2012.5%20million%20member%20mark%20in%20just%20under%20a%20year%20since%20its%20launch.%20Consumers%20can%20sign%20up%20for%20the%20PowerUp%20Rewards%20loyalty%20program%20on%20GameStop's%20website%20or%20at%20one%20of%20the%20brand's%20brick-and-mortar%20locations.%20Members%20earn%20loyalty%20points%20for%20purchasing%20used%20games%20and%20accessories%20from%20GameStop,%20which%20can%20then%20be%20redeemed%20for%20rewards%20such%20as%20GameStop%20and%20iTunes%20gift%20cards,%20exclusive%20invites%20to%20member-only%20events,%20and%20other%20perks%20such%20as%20sneak%20peeks%20at%20newly%20released%20games.%0D%0A%0D%0A%0D%0Ahttps%3A%2F%2Fwww.mytotalretail.com%2Farticle%2Fgamestop-powers-up-with-loyalty-rewards-program-418137%2F" target="_blank" class="email" data-post-id="8948" type="icon_link"> Email Email 0 Comments Comments

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