Cover Story: Finding the Perfect Balance
Gaiam follows its mantra with a holistic approach to marketing and close attention to sustainability and profitability
Although Gaiam's B-to-B unit distributes products through major retailers such as Target, Wal-Mart, Dick's Sporting Goods and Whole Foods — more than 73,000 stores total — the company has never entertained the idea of opening its own store chain. It also operates a solar division that sells renewable energy and solar energy systems direct to businesses.
- Companies:
- MarketLive
- Responsys
- Places:
- Louisville, Colo.
- Wild West
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